A Glimpse At Exciting New Beauty Products Launching In July

Jul 05, 2021
07:00 A.M.
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If your beauty counters have been feeling a little sparse lately, chances are you’re overdue for an upgrade. So with the summer season in full swing, now is the right time to stock up on new beauty products.


New and exciting beauty releases keep coming in every month, and we’re always quick to share them with you. July’s beauty lineup is brimming with everything, from a summer-ready blush to a vibrant new eyeshadow palette and more.

So what are you waiting for? All you need to do is sit back and sip your cocktail, and we’ll handle the rest for you. Scroll down to find the most exciting new beauty products hitting the shelves this month.

Drunk Elephant O-Bloos Rosi Drops


Price: $36

The Drunk Elephant O-Bloos Rosi Drops promise an “easy come, easy glow” with just the perfect hint of rosy-peach flush. These rosi drops are concentrated and highly buildable, so you can achieve just the right flush of color you desire.

The “O” in O-Bloos stands for omegas, which give your skin the oh-so-flattering rosy blush. Moreover, this innovative liquid blush also contains Vitamin F, Virgin Marula oil, and black currant seed oil, which contribute to a radiant, glowy appearance.

Joah Beauty Lash UPrising Boosting Primer


Price: $10

Joah Beauty’s Lash UPrising Boosting Primer is a lash extending and curling formula. It is spiked with nourishing ingredients like biotin, vitamin E, and olive oil, which help strengthen and condition the lashes, thus boosting their volume.

UOMA Beauty High Life Highlighting & Contour Face Palette


Price: $39

UOMA Beauty’s High Life Highlighting & Contour Face Palette features two glittering highlighters, one highlighting blush, and a sculpting bronzer. It comes in two volumes: Vol I is meant for medium to deep skin tones, while Vol II works for light to medium complexion.

This flattering face palette is packed with lightweight and super blendable shades. As a result, your face feels pampered and velvety soft, with a gorgeous picture-perfect glow.

Kjaer Weis The Cheek Collective


Price: $68

Kjaer Weis’ The Cheek Collective is a trio of mix-and-match cream blushes ideal for the summer season. The palette comes in three charming color schemes: Happy, Blossoming, and Sun Touched.

Treslúce Beauty I Am Shadow Palette


Price: $30

Treslúce Beauty is Becky G’s brainchild and is inspired by her Latinx roots. The brand’s latest offering is a stunning eyeshadow palette, featuring 18 matte and shimmery colors perfect for a statement look.

Moreover, this magical palette includes rich, pigmented shades infused with Mexican blue agave. Not only do they promise a velvety smooth application, but they also blend seamlessly for a smudge-free, flattering appearance.