Our Pick: The Most Exciting New Makeup Products Launching In April

The world of makeup is ever-expanding, with new releases gracing the market every month. April’s product lineup includes splurge-worthy skin tints, face and body foundation, long-wear eyeliner, and clean liquid balm.

Spring is an enchanting time of the year, calling for that much-needed upgrade to our beauty repertoire. But when it comes to deciding which products to invest in, many of us experience sheer indecisiveness given the rate at which new makeup drops in every month.

Whether you’re a fan of maximalism or prefer sticking to a minimal beauty routine, it’s always good to find out about new and innovative products. Take a look at our selection of the most exciting new makeup lineup coming in April.

Tower 28 Bronzino Illuminating Cream Bronzer

Price: $20

Tower 28 Bronzino Illuminating Cream Bronzer is a skin-rejuvenating formula that promises an effortless summer sheen. It is infused with green tea extract and mango butter that help calm the skin, keeping it moisturized and nurtured from within.

Make Up For Ever Watertone Skin-Perfecting Tint

Price: $37

Make Up For Ever Watertone Skin-Perfecting Tint is a magical sheer skin formula that helps reduce dark spots and dull appearance, giving a hydration boost lasting for 24 hours. This foundation is made from 94% natural ingredients and is safe for sensitive and blemish-prone skin.

E.L.F. x Jen Atkin Hair & Brow Pomade

Price: $6

E.L.F. x Jen Atkin Hair & Brow Pomade is a 2-in-1 product designed to achieve perfect brows and smooth down flyaways. It is a long-wear formula featuring a micro-brush and universal clear shade to define your brows and tame your baby hairs in one go.

Pat McGrath Labs Dark Star 006 V2

Price: $46 $37

Can we interest you in trying out a holographic navy eye look this floral season? The limited-edition Pat McGrath Labs Dark Star 006 V2 includes a velvety-smooth PermaGel Ultra Eye Pencil in ‘Xtreme Black,’ a Pressed Pigment in ‘Ultraviolet Blue, and a Cyber Clear Eye Gloss with a heavy galactic shine.

MAC Studio Radiance Face & Body Foundation

Price: $33

MAC Studio Radiance Face & Body Foundation is a sheer skin-nourishing formula for your face and body. It is a long-wearing sheen-boosting foundation with a stay-true and waterproof finish that helps hydrate and smooth the skin.

NYX Professional Makeup Epic Wear Metallic Liquid Liner

Price: $10

NYX Professional Makeup Epic Wear Metallic Liquid Liner is a gel, dip-in eyeliner that lasts up to 36 hours without fading or cracking. It features a flexible brush-tip applicator that helps nails the perfect dramatic graphic eye look.

Westman Atelier Squeaky Clean Liquid Lip Balm

Price: $38

Westman Atelier Squeaky Clean Liquid Lip Balm is a tinted formula that cushions the lips by providing instant hydration and nourishment. It contains an innovative gel-oil system that promises a velvety-soft, luxurious sheen without any greasy after-feeling.