logo

A Comprehensive Guide To Casual Posting

author
Mar 17, 2021
03:00 A.M.
Share this pen
FacebookFacebookTwitterTwitterLinkedInLinkedInEmailEmail

Many people may cringe when they think back to their first-ever Instagram post. We’ve all shared images of a random thing we like, and even though that wasn’t cool for a while, it’s trending again now.

Advertisement

When Instagram first launched, the app’s purpose was to share instant images to your close networks. Images included everything from pictures of people’s meals, pets to their haircuts and nail colors.

Recently, Instagram has become a bit more formal with the rise of influencers and digital marketing. Fortunately, social media is slowly going back to a more casual format with the new casual posting trend.

The Social Media Timeline

Advertisement

Social media has expanded a lot in the last decade due to new marketing trends and online positions. Thousands of people have started brands and lucrative businesses from social media networks.

These business opportunities have shifted how people use their social media accounts. Most of the content we’ve seen on our timelines has been curated for specific audiences over the past five years.

Advertisement

There are various categories of content available on social media for different types of influencers. You can find media focussed on fashion, pop culture, home decor, lifestyle, food, fitness, and much more.

Although media is fairly staged and carefully curated for posting, many creators imply that their images mimic real life. As a result, Instagram has added features that require creators to identify advertised posts.

Casual Posting Comeback

Advertisement

Over the past year, you may have noticed social media posts becoming less’ picture perfect’ than usual. Alice Crossley dubbed this unfiltered image phenomenon as ‘casual posting’ in a ‘Dazed’ Magazine article.

Crossley cites gen z social media users as the influencers of the casual posting comeback. She explains that casual posting can be seen as digital anarchy, a way to reject presenting yourself perfectly online.

Advertisement

The casual posting trend first caught wind on TikTok, with gen z users showing off their random feeds. These young social media users found that this form of engagement was more fun and resulted in less pressure.

Some of the gen z users interviewed for Crossley’s articles revealed that spontaneity allowed for more genuine posts. Their hours spent on planning, editing, and taking social media posts are used to enjoy life instead.

How The Pandemic Made Casual Posting Cool Again

Advertisement

The pandemic forced everyone into their homes and away from social interactions except for online. For the first time, millions of people had nothing better to do than scroll through their social media feeds.

Spending too much time online can make one aware of a lot, including how staged content can be. Social media expert Unsah Malik explains that this content overload from the lockdown resulted in a distaste for it.

Advertisement

“It’s no longer as appealing and actually, can be quite draining and fake-looking to consistently see.”

Says Unsah Malik

The global strain from the pandemic also resulted in a backlash towards out-of-touch influencer culture. People’s appetite for luxury reached a low during the pandemic, bolstering the true-to-life content we see today.

Advertisement
Advertisement
Related posts

Douyin Makeup Tutorial: A Guide to the Viral Beauty Trend

August 10, 2023

10 Flared Leggings Types for Comfort - Styling Tips Included

October 12, 2023

Decoding the Mid-Size Body Type: Fashion Insights and Must-Haves

August 28, 2023

Trendy Preppy Hairstyle Ideas for Everyone

August 26, 2023

First Date Tips to Help Leave a Pleasant Impression

September 13, 2023

Y2K Nails: Easy Designs for Everyone to Rock the Retro Vibe

August 14, 2023

Y2K Makeup Ideas: Reliving Nostalgic Glamour for the Modern Age

August 24, 2023

Lip Flip: The Benefits of the Procedure & the before and after Results

September 28, 2023

5 Funeral Dresses under $50 Suitable as Mourning Attire

October 30, 2023

Jelly Nails - The Bright Sheer Manicure Trend Applicable in Different Colors

October 23, 2023

What Is Grayromantic and How Is It Different from Aromanticism?

July 24, 2023

French Tip Toes: Elevate Your Look with This Chic and Subtle Pedicure

September 10, 2023

Butterfly Haircut for Thin Hair: Perfect for At-Home Styling

July 13, 2023

How to Store Makeup Brushes and Clean Them Effectively

July 20, 2023